It was a sweltering July day and Team Vyde were taking _Active Attention to MAD//Fest…
From inspiring hot competition in our _Active Attention game and getting team caricatures drawn, to business speed dating and pitching on stage, we had a great time getting stuck into the MADness!
Here’s Vyde’s scores on the (House of Innovation) doors for MAD//Fest 2022:
Speed dates secured: 9 (including M&S, Mercedes, e.on and Nandos)
Campari spritzers consumed by the team: in the hundreds…probably
Appearances on the Innovation Stage: 2, thanks to a great pitch to AB InBev by Sophie and some debating mastery from Sam
Dogs petted: at least one (see evidence below)
Inspiring, idea-sparking talks attended: 20+ (including a memorable one from Ogilvy Vice Chairman Rory Sutherland)
Huge Vyde umbrellas now residing in the office: 1
We connected with so many great companies, met some amazing people…and came back full of inspiration – watch out MAD//Fest 2023, we’ll be back!